Design Services

With close to two decades of experience in design, I would be honoured to help you grow your audience through a beautiful, easy-to-use, and consistent brand.

Logo Design

Make Your Brand Shine

WHAT YOU'LL GET:

Discovery Session to get clear on your vision
3 initial concepts with mockups
2 rounds of revisions
Files include: horizontal and vertical versions for screen and print, pantone colours, CMYK, RGB, black and white
Logo usage guide

$549

Timeline: 4 weeks

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Logo Design Process

1. Discovery & Deposit
Questionnaire filled out by client through an online form

If further discussion regarding questionnaire and client’s vision is needed, an online or in-person meeting will be set up

50% deposit sent through PayPal or bank e-transfer
2. Research and Ideation
Research competition, target market, industry trends, etc.

Brainstorm and sketch out concepts.
3. Rendering
Three concepts are rendered digitally and presented to the client either through email or through an in-person/online meeting (preference of the client).
4. Revisions
Revision Round 1: The client chooses one logo to develop further and two versions of that logo are presented.

Revision Round 2: After the client sees the two versions, they can then choose one logo to have one additional revision made.

Final logo is presented.

Once revisions have been used, additional edits may be subject to hourly billing. Certain simple edits can still be done at no charge.
5. Finalize
The client signs off on the final logo and sends final 50% payment.

Digital files are provided through email.

Files include: logo for screen and print, pantone colours, cymk, rgb, black and white.

Logo + Visual Identity System

Get a System that is Easy to Use and Consistent

WHAT YOU'LL GET

Everything from Logo Design +

Colour palette
Font selection
Graphic device or pattern
4 custom illustrated icons
Brand board showing full visual identity system

$1299

Timeline: 6 weeks

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A. LOGO DESIGN PROCESS

B. Visual Identity System Process

1. Design
Now that your logo is done, your visual identity system will be designed based from the discovery session and feedback throughout the logo design process.Graphic elements that reflect the brand will be created. This will include: font selection, colour palette, a graphic device or pattern, and 4 custom illustrated icons.
2. Revisions
Two rounds of revisions to the visual identity system are included. Once revisions have been used, additional edits may be subject to hourly billing. Certain simple edits can still be done at no charge.
3. Finalize
Once the identity system is approved, you\’ll receive a one page brand board showcasing your custom visual identity system in pdf format, along with the vector files for the graphic device or pattern and the icons. These files can be used for both digital and print.

Logo + Visual Identity System + Social Media

Stand out with an authentic and consistent brand on social media

WHAT YOU'LL GET

Everything from Logo Design & Visual Identity System +

Profile Picture and Cover Image for 3 social platforms Ex. Facebook, Instagram, YouTube
3 square post graphics for Instagram and Facebook (will supply PSD for future editing)
4 Instagram story highlight covers using icons from visual identity

$1699

Timeline: 7 weeks

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A. LOGO DESIGN PROCESS

B. VISUAL IDENTITY SYSTEM PROCESS

C. Social Media Graphics Process

1. Design
Your social media graphics will be created by using your custom and authentic visual identity system.
2. Revisions
Two rounds of revisions to the social media graphics are included. Once revisions have been used, additional edits may be subject to hourly billing. Certain simple edits can still be done at no charge.
3. Finalize
Once the social media graphics are approved, the files will be supplied in jpeg format.

Website Design

Build trust with your audience through a professional website

WHAT YOU'LL GET

Wordpress installation
Automated backups to google drive
5 web pages designed with 2 rounds of revisions to reflect your visual identity
Custom code and CSS styling to reflect your brand identity
Links to social media accounts
Slider banner on home page
Contact form
Responsive design
Instructions for editing your website
2 weeks post launch support for questions

Please note: Domain, hosting and SSL are an additional cost. Could vary from $100-$300/year

Addition functionality such as e-commerce, bookings, forms, etc. would require a custom quote. Contact me to get started!

$1899

Timeline: 5 weeks

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Do you already have a logo and a visual identity system? If so, then you are ready to create an amazing online presence with a branded website.

Website Design Process

1. Discovery & Deposit
You’ll answer a discovery questionnaire to make sure all content pieces are planned for and so that I fully understand the goal of the website and your brand.

50% deposit sent through PayPal or bank e-transfer
2. Research and Template Selection
Wordpress website theme will be recommended based on the best match for the website content, while also considering future needs of the site.
3. Content and Site Architecture
You will supply photography. If stock photography is needed, you can suggest photos or Designer will source stock photos. Stock photography is at an additional cost>

You will supply all website copy that should be included on the page.

Designer will recommend site architecture and will design wireframes based on supplied content and information. The client reviews and approves.
4. Design
Once template, content and wireframes are approved, a design will be mocked up and presented to you.

One set of revisions are included. The includes items such as the header, footer, accent colours, fonts and icons, which will be customized to suit your visual identity.
5. Development
Once the interface design is approved, development will begin. This includes installing Wordpress and the selected theme, styling the template to reflect the brand, building and styling the landing page, preparing and uploading images, entering and formatting content.
6. Testing
Website will be tested in a range of browsers for both desktop and mobile devices.

Client will review and provide any feedback or revisions.
7. Launch
Website will be launched after the client has tested and reviewed the website, has given final approval, and has paid remaining fees.